Think of ads as the main means of acquiring traffic, on the other we cannot help but notice the multitude of opportunities generated by this new approach increasingly aimed at the use of the Knowledge Graph and structured data . Specifically, I am referring to the possibility of entering into a direct relationship with Google in order to have it develop answers that are convenient for us. Ok, okay, you’re not understanding much, I’ll try to be simpler. If the news is that he speaks and answers directly, what we have to do is make him say what we want.
Here, in a nutshell, I believe this is one of the points
We will find ourselves dealing India Mobile Number Data with in 2019. To this end, I can only imagine structured data, schema. org and more generally the use of public data sets as increasingly central. In my general vision Rank Brain and with it artificial intelligence and – above all – machine learning will take on an increasingly central role. Personally, precisely in this regard, If on the one given the good optimization practices, I am working, thanks to Word , a magnificent plugin that allows you to create your “personal knowledge graph”, on the construction of the greatest number of entities possible. In this sense, I plan to enrich the contents with all that information that I will then feed to Google to sort through its now countless channels.
In my opinion, this initial approach offers several benefits
The first is that I don’t lose the content already written but Indonesia Phone Number List on the contrary, by making it more digestible for Google, I can still exploit it for the resources it is. The second is that by enriching the contents with precise and well-made schema marking I bring quality to the domain, making it increasingly authoritative. The third, not least in importance, is If on the one that thanks to the dialogue with the data sets I can tell Google exactly what I want, instructing it precisely regarding the most disparate aspects such as my being a “professional” in my work. It is no coincidence that Google itself answers the query “what job does Roberto do” with “SEO professional”. knowledge graph answer example This aspect is certainly crucial because authority and authoritativeness will in any case be increasingly linked to.
