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Manager understands the full value and usefulness of reports You are most likely reporting incorrectly. The report is made for the sake of the report, without additional value and benefit Forgive my familiarity and egalitarianism. But in my entire career I have only seen other people’s reports made “not for the client” a few times in my entire career. If you do not agree with me, send your information to tkachuk. Dnative.ru and if I am wrong, I will add you to the article as an exception to the rule. The report should not be beautiful, but with conclusions Of course, beautiful and with conclusions is better, but this is already too much.

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Effective report structure Introductory part with goals and objectives of promotion for the reporting period A useful roundup of news in key social networks (as a useful option) Key community statistics for Pakistan B2B List the month content statistics Paid promotion statistics (divid by instrument statistics) User feback examples (optional) Examples of the best and worst posts, advertising creatives with key data on them Brand page audience data conclusions Action plan Summary slide with KPIs Parasite is a convenient service for auto-posting, analytics and work with personal messages on Instagram. Follow the link to get a week of free use! A good report differs from a bad one in that a good one contains real conclusions and an action plan.

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Almost all data can be includ in the content report, but as a rule, the following indicators are enough: Total organic reach Paid coverage of promotional posts ERR (Paid, Free, Shar) The AFB Directory total number of reactions of all types, broken down by each Average organic reach of posts/stories Number of posts per month Budget for promo and CPM Enough lists, the value of the report is not in the data, but in their analysis. And here, as a rule, most of the reports that I have met are pouring in. CONCLUSIONS What is the difference between conclusion and output.

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