see at the beginning that the total costs of all activities are the cheapest on portal 1. This option is often chosen if the potential and effectiveness are not taken into account , and only the scope of activities in individual places is compared . This is a common mistake that can cost a lot. The average cost of displaying a message to one unique user is the cheapest on portal 2. Once again, this portal is in the lead. If our goal was to reach as many users as possible with a message and with a limited budget, this option is optimal. Several times I have encountered presentations that described very high viewing numbers, which could confuse less experienced people.
Marketing activities – count it! It’s
not about how many times an ad is displayed, but how many people will make the expected decision after seeing that ad. And here again, portal 2 Nigeria Telemarketing Data is in the lead, having acquired the largest number of real subscribers. Finally, let’s check the costs of acquiring one subscriber. And here we come to the point! The cost of effective actions in portal 3 is the lowest. It is as much as 15% lower than portal 2 and 17% lower than portal 3. In second place is portal 2, which is 2% cheaper than portal 1. It is worth noting that portal 1 had the lowest total cost of activities and was in second place in terms of the average cost of displaying a message to one UU.
In turn, portal had an average total
cost, the lowest potential for action, and the highest cost of displaying a message to one UU. After verifying its effectiveness, por Singapore WhatsApp Number List tal 3 is worth choosing. All these results are, of course, hypothetical, their purpose is only to show that you should not always choose what is the cheapest or has the greatest potential reach. I have had clients more than once who boasted about high indicators that did not matter much, and this example is based on one of such stories. Of course, the data has been changed, but the meaning remains. The best marketing activities – what to pay attention to? I greatly simplify the example I gave for the purposes of the article.
