Only send re-engagement emails to those list members who haven’t opened or clicked for 6 months to a year. Send them a targeted email, perhaps with the updated Their Address Book benefits of subscribing, and ask them to re-subscribe. If they don’t, you can feel good about removing them from your list, knowing you’ll ultimately see better results from more engaged subscribers.
Make unsubscribing easy
If one of your contacts wants to unsubscribe, they’re going to — one way or another. If they can’t easily scan your email to see Bangladesh WhatsApp Number List 1 Million Package where to unsubscribe, they’ll mark you as spam instead.
Having a prominent unsubscribe button keeps you on the right side of CAN-SPAM and keeps users happy, even if they aren’t a good fit for your campaigns. With unengaged users off the list, you can concentrate on delivering targeted, relevant content to the people who are excited to hear from you — and that’s what brings in an increased ROI.
Do not buy email lists
Put simply: buying lists is illegal. You could face legal backlash from violating CAN-SPAM and end up paying $16,000 in fines for each email sent improperly. Most purchas or rent email lists are the addresses aren’t target for AFB Directory your brand. Niche, or industry. And you’re unlikely to get value from interacting with them. Their Address Book These. lists also consist of spam traps — once-valid email addresses that . Will automatically get your IP blacklisted for sending to them.