Further this understand must be. Reflect in the terms of reference (TOR) for the designer. TK (terms of reference) are descriptions of the task and goals with a set of parameters, conditions and rules accord to which it is necessary to implement the task. Project analysis for creative creation For simplicity, I will give a list of questions that will help in the process of answer them, to analyze the project. What is the project about? What is its mission. Values? What is the purpose of launch target. Advertis for this project? What exactly.
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Nes to be sold through advertis?This product? What. Triggers can be us in creative to “hook” the audience? By Tanzania B2B List answer these questions, it will be possible to understand what. Message to broadcast in advertis to the audience. I recommend creat at least two different creatives for audience for the test in order to compare their effectiveness with each other. Writ texts and creat banners for the target Creat a creative can be divid into several parts, these are text and graphics (banner or video). The text consists of a title and a description.
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The title is more visible than the description. Because there is more font and it is in bold. The task of the headline is to let a person understand in a split second what this advertisement AFB Directory is about and what it offers. The difficulty lies in giv this understand and hook a person with – words (many will not fit). To compose titles and descriptions, the AIDA formula and the like are often us; for beginners, this will simplify the process of com up with a creative.