Every tool has its pros and cons, and the cons can be a big deciding factor. Let’s first take a look at the pros of the EWWW Image Optimizer plugin.
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Automated process:
- Images are automatically compressed, scaled to fit the page and device size, lazy loaded, and converted to the next-generation WebP format.
- Beginner-friendly: The interface is easy to use and simple to navigate, making it a great option for beginners. All tasks can be performed with the click of a button.
- Great support: Get free one-on-one email support. You can also report bugs and issues on GitHub, and they’ll get fixed!
- Works with any folder: Optimize any folder in your WordPress installation, including theme images, BuddyPress avatars, germany phone number library BuddyPress Activity Plus images, Meta Slider slides, WP Symposium Pro avatars, GD bbPress attachments, Grand Media Galleries, and any user-specified folders.
- Developer Friendly: WP-CLI integration to run processes from your command line. You can script your optimization and also generate WebP versions of your images and serve them to supported browsers. You can choose between Apache-style rewrite rules, JS WebP Rewriting, and WebP Rewriting.
- Compatibility: Tested with hundreds (if not thousands) of plugins and themes, so you can be sure that the plugin will work without any issues.
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Bulk Optimization:
Optimize all existing images at once on a single page. This includes your media library, theme, and some pre-configured folders.
Overall, EWWW Image Optimizer is a great plugin, but it is not without its drawbacks. Below are the pros and cons of this plugin:
- Server Load: The plugin runs on your own servers. If your server is not powerful enough and you try to optimize images in bulk, your website may slow down while the process is running. There are chances that it may also crash your server.
- Compression Type: With the free version, you get lossless compression that reduces the size of your images by 5-10%. If you need lossy compression, how to create dynamic landing page in wordpress ou’ll need to sign up for a paid plan.
- Web Host Limitations: If you are on a managed WordPress hosting, you may not be allowed to use this plugin as it requires a writable wp-content folder.
- Limited customer support: There is no chat or phone support option. You can only submit a ticket or email.
In our humble opinion, the cons of this plugin are not big enough to discourage you from using it.
It’s trusted by over 900,000 users for a reason. It gets the job done and really does speed up your site. However, since it puts a lot of load on your server and requires access to the wp-content folder, it’s best to check with your web host before installing this plugin on your site.
How to use the EWWW Image Optimizers plugin
You can find the free version of the plugin in the WordPress repository. All you need to do is log in to your WordPress admin panel and go to the Plugins » Add New page .
Search for “EWWW Image Optimizer” and you will be able to install and activate the plugin.
Once activated, you can access the plugin from the left admin menu. Go to the Settings page » EWWW Image Optimizer .
Here you can choose whether your priority is website speed and/or saving storage space.
Below that, you can choose to stay with the free plugin or upgrade to the Pro version . You can purchase the Pro version from the EWWW Image Optimizer website. You will then need to enter your license key here to activate the Pro version.
If you want to continue with the free plugin, select it and press the Next button . A new page will open where the plugin will display the optimal settings for your site. If you are new to this, you can leave the default settings as they are and click the Save Settings button .
Now the plugin will show you how many images need to be optimized. With a single click, you can optimize all the images on your website.
When the plugin is complete, it will display a list of images and the changes made to them.
And that’s it. You’ve successfully optimized your website’s images. Now EWWW Image Optimizer will also handle all new image uploads.
You can access the plugin at any time by going to the Settings page and choosing EWWW Image Optimizer . Here, you can make changes as needed for your site.
EWWW Image Optimizers Pro Pricing
EWWW Image Optimizer is provided as a bundle of 3 plugins: Easy Image Optimizer, Compress API and SWIS Performance tools.
These packages cost:
- Standard: $7 per month for a single site license and 200 GB of bandwidth. You’ll get access to features like auto-compression, lazy loading, auto-scaling, and JS/CSS optimizer. Your site will also have access to US and EU CDNs. You’ll pay just $70 per year if you bill annually.
- Growth: $15 per month for 10 websites and 400 GB of bandwidth. In addition to Standard features, you get global CDN provisioning and custom domains. You pay just $150 per year if you bill annually.
- Infinite: $25 per month for unlimited websites and 800 GB of bandwidth. All features of the Growth plan are included, american samoa business directory plus site speed audits. You pay just $250 per year if you bill annually.
You can also purchase the 3 plugins separately. They cost:
- Easy Image Optimizer: $5 to $10 per month
- Compress API: Starting at $3 for 1500 image credits
- SWIS Performance: $30 to $150 per year
There is a 7-day free trial on each plan so you can check out the plugin’s features and ease of use before making an investment.
Additionally, as an IsItWP user, you can get a discount on this plugin when you use our EWWWW Image Optimizer coupon code .