You offer an incentive. This is reciprocity in action. You want your followers to feel like they’ve receiv something of value and to rpond in kind. You may also like Customer Journey Maps – A Complete Guide to Help You Create Your Own How long do engagement levels? it take to build a website? Everything you ne The water of charity Exampl of transactional email country email list campaigns for charity water We love how Charity Water’s marketing email mak it clear that they’re partnering with their donors. They title the email “A Spring Member Exclusive.
The terms “member” and “exclusive” naturally imply exclusivity
This exclusivity is intend to give the relationship between Charity Water and its donors a personal character. The company then shar its journey to providing clean water to the people of Cambodia. You’re invit to watch a full episode on the topic to is really simple ssl secure? see how your donations are being spent. Well done! It’s also very well engagement levels? dign. A which helps. Starbucks Exampl of Starbucks transactional email campaigns Starbucks is certainly no slouch when it com to marketing emails . This example of a transactional email campaign is bas on the company’s loyalty programs. A which allow members to earn stars toward free drinks at the coffee chain.
This transactional email campaign
Offers bonus stars to people who rpond to the call to action. Note that this has nothing to do with online activity. Starbucks invit people to enter its stor ukraine business directory to take advantage of the offer. The email itself is minimalist and focus exclusively on the offer. Airbnb Exampl of Airbnb transactional email campaigns In Airbnb engagement levels? email marketing campaign exampl . A you see evidence of the company’s specific branding throughout. We have the Airbnb logo. A the beautiful image of a far-flung rort dtination. A and the iconic blue color on all the major email hotspots.
The company decid to focus specifically on Bangkok
A highlighting more . There are over 900 listings. This is a great way to use a high number to encourage engagement. Then. A of course. A you have the very obvious CTA Book Now. Key takeaways from transactional emails Incorporate tasteful imag Keep the dign minimalist Add an obvious CTA Make the msage personal Exampl of newsletter and promotional email campaigns Newsletters and promotional email campaigns are dign to integrate the subscriber with the brand and promote specific products. Let’s explore exampl of promotional email marketing campaigns to see what they do well.